Our Story
Born from experience,
designed for real-life:
the story behind
Wobly cards
After 17 years working closely with children, teenagers, and families – and as a mum of two – I still hadn’t found an emotional regulation tool that felt right. So I created one.
Throughout my professional and personal journey, I’ve seen how differently children experience and express their feelings. What helps one child may not help another, and what works today might not feel right tomorrow.
I wanted to create something practical, compassionate and inclusive. A tool that goes beyond simply naming emotions—something that could support a child’s growing self-awareness while keeping their self-esteem, relationships, and family life at the heart of the process.
That intention shaped every part of the Wobly Emotional Regulation Cards.
Designed with different needs and sensitivities in mind, the cards combine clear illustrations, accessible typography, colour-coded categories and a matte finish with minimal visual distractions.
Inclusion also means offering different possibilities. One child may benefit from movement or muscle effort when anger builds. Another may prefer expressing themselves creatively, finding a quieter space, or connecting with someone they trust. Their preferences may change from one day to the next.
For me, the cards are an invitation to listen: What am I feeling? What do I need? What might help me now?
Beyond that, I wanted to give children lifelong skills — the ability to navigate their emotions, understand the needs behind them, and discover how to respond to those needs.
It’s sometimes the work of a lifetime, but it’s also a superpower that stays with us throughout our lives.
My hope is that they give children and parents a shared starting point—one that encourages understanding, curiosity, while helping children gradually build self-awareness, confidence, and their own emotional toolkit – for more peaceful family moments.
— Séverine, Child Development Specialist & Founder of Wobly